Business Review
Tax Checklist
2022 - Tax Checklist
To assist in completing your tax return, we have a checklist that will help you with what you need to provide us. Find out more
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- Virtual Tour
Take a tour and explore our office Find out more


Two truths about marketing:

1. Developing, implementing and monitoring effective marketing strategies are essential for business success.
2. Most businesses have a very unstructured approach to Marketing.

How then, can businesses expect to make the most of their opportunities?

Do businesses realise that their competitors benefit significantly from their poor marketing?

One of the main problems is that business owners don't typically have any formal training in Marketing and they confuse 'advertising' with 'marketing'. Advertising is the most common form of Marketing and is usually one of the most expensive. Unfortunately a lot of advertising is ineffective and is a complete waste of time and money. Advertising is sometimes referred to as 'lazy marketing'. Marketing is a lot more than just advertising.

Before a Business undertakes any marketing it needs to analyse various aspects of its business. For example, it needs to identify its different revenue streams, their respective profitability, likely future trends, key customers, why they buy from them, their competition, their competitive advantage, their sales process, social media and many other factors.

Not many business owners are experienced at this analysis so they end up with ineffective, and wasteful marketing. We have the experience and structure to conduct this analysis and develop effective marketing strategies for you.

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What our clients say...
  • “It would be fair to say that we have thrown a large variety of challenges at Maclean Partners since we partnered with them in 2017. Our direct contacts in Paul, Cherie and Tina have accepted each of our challenges with a high level of dedication and commitment. They have listened intently to understand our briefs and from there we have worked closely as a team to achieve the best outcome for our business, our staff and our clients. Maclean Partners are a welcoming and client focused organisation with a high calibre and dedicated group of accountants and support staff – and best of all, we really enjoy working with them.” - Read more
    - Luke St. George, St. George Project Services
  • "Maclean Partners are very knowledgeable accountants who are always attentive and keen to learn more about how to improve our business. John and his team offer sound advice about tax and general accounting, as well as helping structure and manage the financial aspects of the business to our advantage". - Read more
    - Tony Pascoe, NQ Foot and Ankle
  • "We've worked so hard over the past 10 years to get the business to where it is and sometimes you can't see the forest from the trees. Thanks to the Maclean Partners and the 90 Day Business Challenge, I found each module so helpful and the self-paced online aspect combined with the face to face coaching and workshops worked really well for us. - Read more
    - Nelly Evans,Powdercoat Select
  • "Nelly (my wife) told me she had signed up for some business training and I told her it was a waste of time and money. I wasn't interested in doing it at all because both our businesses are firing on all cylinders, but to show her support, I went along to the first workshop and I was impressed. Nelly and I have been doing a lot of talking, but we realised that we never had the right mindset to take action. - Read more
    - Glenn Evans, The Fencing Factory
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